So it turns out that there's an origin story behind those tees the IFC Center is shilling. A phone call from FOC Antonym yesterday revealed that the shirts were created by Phil of CineFile, the indie video store that, like headbanging hair metal, calls Los Angeles home. As it says on the CineFile site:
The design is 100% CineFile Video.
The shirt is 100% American Apparel.
You wearing it is 200% Headbanging Film Nerd.
In BLACK only.